What every article ships with.
Here’s what’s included in every article: everything a reader sees and everything a search engine reads, with nothing for you to set up.
What's included, at a glance.
What’s included with every article, in four parts. Read the quality standards each one passes.
Source-backed reporting
Real sources, cited with links your readers can follow.
Images with alt text
Relevant images, captioned and described for every reader.
Bylines, audio and schema
Correct bylines, listen-to-article audio and full structured data.
Source-backed reporting
Every article is built from real, current reporting, with the original sources linked inside the article. Our editors read and check each source before writing starts.
- Original reporting only
- Search and listing pages are rejected
- Sources linked inside the article
Images with captions and alt text
A featured image and inline images, each relevant to the story, with a caption and alt text on every one. Images are checked against the story and never reused across your site.
- Featured image on every article
- Inline images placed in the story
- Caption and alt text on each image
Article recap
A short “what to know” summary above the article, so readers get the key points first.
- Placed above the article body
- Three or four key points
- Written for each story
- The fund opens to first-time founders this month.
- Grants are awarded by stage and region.
- Applications close at the end of the quarter.
FAQs on every article
Relevant questions and answers on each article, shown on the page and added as FAQ structured data for search.
- Questions readers actually ask
- Shown on the page
- Added as FAQ structured data
First-time founders based in the region.
At the end of the quarter.
Listen-to-article audio
An audio version of each article, attached to the post and played by your site’s own player.
- Attached to every post
- Plays in your site's own player
- No extra work for your team
Correct bylines and full schema
One or several of your own authors credited on each article, or rotation across an approved group, plus complete structured data for search engines.
- One or several credited authors
- Rotation across an approved group
- Complete NewsArticle schema
Structured data follows the schema.org NewsArticle vocabulary.